Amazon Layoffs: Around 250 Jobs Cut in Devices and Services Division Behind Alexa, Kindle

Amazon has laid off around 250 employees in its devices and services division, weeks after launching new Kindles, following 1,000 retail job cuts this month.

Raaisha Upadhyay
Raaisha Upadhyay Verified Public Figure • 16 Mar, 2026 Editor
Oct 29, 2026 • 11:09 AM  4
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Amazon Layoffs: Around 250 Jobs Cut in Devices and Services Division Behind Alexa, Kindle
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Amazon Layoffs: Around 250 Jobs Cut in Devices and Services Division Behind Alexa, Kindle
Amazon Layoffs: Around 250 Jobs Cut in Devices and Services Division Behind Alexa, Kindle

Key Highlights

  • 250 Roles Cut: Amazon has reportedly laid off around 250 employees in its devices and services division.
  • Software Teams Hit Hardest: Most affected staff were in software development roles in the unit behind Kindle and Alexa devices.
  • Odd Timing: The cuts came weeks after new Kindle launches and a day after Amazon unveiled an Alexa-powered alarm clock and photo frame.
  • Second Round This Month: Nearly 1,000 jobs were cut in Amazon’s retail division earlier in October.
  • Industry-Wide Trend: Oracle, Netflix and Microsoft have also moved to cut costs while spending heavily on AI.

Amazon has reportedly laid off around 250 employees in its devices and services division, as the company looks to streamline operations and align staffing with product priorities. The company confirmed the job cuts after affected employees were informed through early-morning emails and text messages, according to multiple reports.

Most of those affected held software development roles. The devices and services division builds Amazon’s consumer hardware, including Kindle e-readers, Alexa-enabled devices and other consumer electronics. The Seattle-based company said it had completed “a thorough review structure” and decided to eliminate the roles.

Launches and Layoffs in the Same Month

The timing has drawn attention. The cuts came just weeks after Amazon unveiled new Kindle e-readers and tablet computers, and on Wednesday the company launched a new alarm clock and photo frame powered by Alexa, its voice assistant.

The contrast points to a pattern increasingly common across Big Tech: companies continue to ship new products while trimming the teams behind them. Rather than signalling a retreat from hardware, such cuts usually reflect a narrowing of focus, with fewer projects and leaner teams around the products a company considers core.

The layoffs also follow nearly 1,000 job cuts in Amazon’s retail division earlier this month. While the devices and services unit handles consumer technology products, the retail business runs Amazon’s online shopping operations. Two rounds of cuts across separate divisions in a single month suggest a company-wide cost review rather than an isolated adjustment.

Amazon was scheduled to report its quarterly financial results on Thursday (US time), and investors will likely watch for any commentary on headcount and spending priorities.

A Wider Wave Across the Tech Industry

Amazon is far from alone. Global tech layoffs are accelerating in 2026, with more than 80,000 jobs cut in the first quarter alone and total losses likely to exceed 3 lakh this year, led by companies such as Oracle, Amazon and Meta.

Oracle began a fresh round of layoffs in September as it seeks to reduce payroll costs while committing tens of billions of dollars to expand data-centre capacity and meet surging demand for artificial intelligence computing, according to reports. Streaming giant Netflix trimmed nearly 1,000 roles in October, or 6 per cent of its workforce, mostly in product, technology, legal and human resources teams. Microsoft, meanwhile, is offering voluntary buyouts to about 60,000 employees, roughly a quarter of its workforce, as it cuts costs while investing heavily in AI.

The AI Trade-Off

The common thread is a reallocation of money. Tech companies are pouring capital into AI infrastructure, from data centres to computing chips, and are offsetting part of that spending by reducing headcount elsewhere. For employees, especially in software roles once considered secure, the message is that job stability now depends heavily on how closely their work connects to a company’s AI priorities.

For Amazon, the coming quarterly results may offer the clearest picture yet of where its spending is headed, and whether more restructuring could follow.

(With inputs from IANS)

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Raaisha Upadhyay Verified Public Figure • 16 Mar, 2026 Editor

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